In
2001 StratREAL appointed Benson Cairns as their new media
consultants. We started out by redeveloping the company’s
website to better reflect their ethos and more effectively
deliver relevant information to their clients.
Aside from maintaining the website, we
are involved in devising and implementing online communication
strategies. We design and build the company’s online
communications media, manage their mailing lists and databases
and monitor and analyse the performance of the communication
strategies.
We have moreover recently become involved
in advising on their internal IT infrastructure, from strategic
consultancy services to assist them in selecting an appropriate
IT provider to assistance with CRM and helping tie their long-term
IT strategy in with their broader business goals. |